Audit my law firm's marketing for attorney advertising rule risks
Reviews ads, web pages, emails, and social posts against lawyer advertising and solicitation rules and gives compliant rewrites.
The prompt
Review my law firm's marketing materials for attorney advertising and solicitation risks.
Materials to review: [PASTE - website copy, ads, landing pages, social posts, emails, video scripts, review requests]
Channel and audience for each: [e.g. "Google ad", "email to past clients", "LinkedIn"]
State(s) where we are licensed and where the marketing reaches: [STATES]
Paid lead sources or referral services we use: [LIST - or "none"]
Check each item against these common risk areas (using ABA Model Rules 7.1 to 7.3 as a general baseline, since state rules vary):
1. False or misleading statements, including unverifiable superlatives, implied guarantees, and results shown without context or a disclaimer.
2. Specialist or expert claims without a recognized certification.
3. Testimonials, endorsements, and client reviews: consent, accuracy, and disclaimers some states require.
4. Live or real-time solicitation of specific prospective clients, and targeted mailings that may need an "Advertising Material" label.
5. Paying for referrals or leads in ways that could be improper fee-sharing.
6. Required content: firm name, responsible attorney, office location, and any required filing or record-keeping of ads.
7. Confidentiality: client names, case details, or photos used without informed consent.
8. Trade names, "and associates", or implied partnerships that do not exist.
Return a table: item, quoted wording, risk area, risk level (high, medium, low), why, and a compliant rewrite. Then list state-specific rules I should confirm. This is general information, not an ethics opinion; check with my state bar's ethics hotline or ethics counsel for final decisions.
Highlighted [brackets] are blanks to replace with your own details.
Fill in the blanks and use this promptMore Legal & Compliance prompts
What to fill in
- e.g. "Google ad", "email to past clients", "LinkedIn"
- STATES
- LIST - or "none"
How this prompt is built
This prompt follows the RTF structure (Role, Task, Format). RTF tells the model who to be, what to do and what shape the answer should take. It is the quickest structure that still gives noticeably better results than a bare request.
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