ThinkWithPrompt by SynotticThinkWithPrompt

Turn customer interview notes into jobs-to-be-done statements

Clear job statements, desired outcomes, and switching forces pulled from your own research notes.

Product & UX DesignRTFStandardAnalyzeFill-in Template

The prompt

Analyze my customer interview notes using a jobs-to-be-done lens. Interview notes or transcripts: [PASTE - remove names and personal details first] Number of interviews and who they were: [ROLES, SEGMENTS] Product area we are exploring: [CONTEXT] Extract: 1. Core jobs: written as [verb] + [object] + [context], e.g. "Close the month's books without chasing receipts." Separate functional, emotional, and social jobs. 2. Desired outcomes: how customers judge success for each job (speed, accuracy, effort, risk), as measurable statements. 3. Switching forces for each job: push of the current situation, pull of a new solution, anxieties about switching, and habits that keep them stuck. 4. Current solutions and workarounds, including non-obvious competitors like spreadsheets, people, or doing nothing. 5. Trigger moments that made them start looking for something new. Rules: - Ground every statement in the notes, with a supporting quote or interview reference. - Note how many interviews support each job; mark anything seen only once as weak. - Flag contradictions between interviews and where segments differ. - Do not invent quotes or generalize beyond the sample. Return tables for jobs and outcomes, a forces diagram per main job in text, and the 3 most promising opportunities with the evidence for each.

Highlighted [brackets] are blanks to replace with your own details.

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What to fill in

  • PASTE - remove names and personal details first
  • ROLES, SEGMENTS
  • CONTEXT
  • verb
  • object

How this prompt is built

This prompt follows the RTF structure (Role, Task, Format). RTF tells the model who to be, what to do and what shape the answer should take. It is the quickest structure that still gives noticeably better results than a bare request.

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