Write seasonal sale landing page copy and offer messaging
Clear offer wording, a sale landing page, banner copy, and fine print that match across every channel.
The prompt
Write the offer messaging and landing page for my seasonal sale. This is step 2 of a seasonal campaign pack; it works on its own, but paste the plan and offer from step 1 if you have them.
Business and brand voice: [DETAILS]
The offer, exactly: [e.g. 25% off sitewide, excludes gift cards]
Dates and times (with time zone): [START - END]
Featured products or collections: [LIST]
Who I'm targeting: [e.g. existing customers, gift buyers, new customers]
Shipping and returns details for the season: [cutoffs, extended returns]
Return:
1. Campaign name and core line: 5 options. The offer must be understood in 3 seconds.
2. Landing page:
- Hero headline and subhead with offer and end date.
- Featured product blocks with a one-line reason to buy each (benefit, not just "on sale").
- Gift-buyer section (if relevant): by budget, by recipient.
- Shipping cutoff and returns banner.
- FAQ: code usage, exclusions, stacking, price adjustments, gift receipts.
- Fine print in plain language.
3. Site banner copy (under 60 characters) for each phase: teaser, live, last day.
4. Pop-up or homepage tile copy.
5. Consistency sheet: the exact wording of offer, dates, and exclusions to reuse everywhere.
Rules: Every claim about savings, stock, or deadlines must be true. No fake urgency or invented reviews; use [ADD REVIEW] where social proof goes.
Highlighted [brackets] are blanks to replace with your own details.
Fill in the blanks and use this promptMore Marketing & Brand prompts
What to fill in
- DETAILS
- e.g. 25% off sitewide, excludes gift cards
- START - END
- LIST
- e.g. existing customers, gift buyers, new customers
- cutoffs, extended returns
- ADD REVIEW
How this prompt is built
This prompt follows the Few-Shot structure (Few-shot prompting). A few-shot prompt includes one or more worked examples of the input and the output you want, so the model can copy the pattern instead of guessing it.
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