# Write a countdown email and SMS sequence for my sale

A phased email and SMS sequence from teaser to last call, with subject lines and segment variations.

- Topic: Marketing & Brand
- Framework: Few-Shot
- Level: Standard
- Tags: Email, Marketing, Write, Plan, Fill-in Template, Step-by-step
- Source: https://www.thinkwithprompt.com/prompts/write-a-countdown-email-and-sms-sequence-for-my-sale

## Prompt

```text
Write the email and SMS sequence for my seasonal sale. This is step 3 of a seasonal campaign pack; it works on its own, but paste your timeline (step 1) and offer messaging sheet (step 2) if you have them.

**Offer, dates, and exclusions:** [DETAILS]
**Featured products:** [LIST]
**Email list segments:** [e.g. VIP/repeat buyers, one-time buyers, subscribers who never bought]
**SMS list size and consent status:** [DETAILS - only people who opted in to marketing texts]
**Brand voice:** [DETAILS]
**Shipping cutoff date:** [DATE]

Return a sequence table first: Send date/time | Channel | Segment | Purpose.

Then write:
1. **Teaser email** (2-5 days before): what's coming and when; early access invitation for VIPs.
2. **Early access email** (VIPs only).
3. **Launch email:** offer up front, hero products, clear CTA.
4. **Mid-sale email:** a different angle, e.g. a gift guide, bestsellers, or a customer favorite.
5. **Shipping cutoff email** (if relevant).
6. **Last-chance email:** sent when the sale actually ends soon.
7. **SMS messages (3-4):** under 160 characters with brand name, offer, link, and opt-out wording ("Reply STOP to opt out").

For each email: 3 subject lines, preview text, body under 150 words, one CTA.

Rules: Respect frequency; suggest suppressing recent purchasers from "last chance" messages. Follow SMS quiet hours and consent rules for my region. Never say "final hours" unless it's true.
```

## What to fill in

- DETAILS
- LIST
- DETAILS - only people who opted in to marketing texts
- DATE

Free to copy and use. From ThinkWithPrompt (https://www.thinkwithprompt.com/), a library of 2,663 curated AI prompts.