# Write a capabilities statement for my consultancy or agency

A one-page overview of services, differentiators, proof, and team that I can attach to proposals or send to new prospects.

- Topic: Marketing & Brand
- Framework: RTF
- Level: Standard
- Tags: Write, Fill-in Template
- Source: https://www.thinkwithprompt.com/prompts/write-a-capabilities-statement-for-my-consultancy-or-agency

## Prompt

```text
Write a one-page capabilities statement for my consulting firm, agency, or freelance practice.

**Business name and what we do:** [SUMMARY]
**Who we serve best:** [INDUSTRIES, company sizes, buyer roles]
**Core services:** [LIST]
**How we're different:** [approach, specialism, speed, methodology]
**Proof:** [client results, notable clients I'm allowed to name, years in business, certifications]
**Team:** [key people and relevant expertise]
**Where it will be used:** [e.g. proposals, procurement portals, government contracting, introductions]

Create:
1. A headline that states who we help and with what outcome.
2. A 2-3 sentence overview.
3. Core services: each as a short line describing the client result, not just the activity.
4. Differentiators: three, each backed by a specific proof point.
5. Selected results: 3-4 short outcome statements.
6. Team snapshot, contact details block, and any company identifiers or certifications I list.
7. A layout suggestion for one page.

Also give me a 50-word version for email introductions.

Rules: only use results, clients, and credentials I've provided; mark gaps with [ADD PROOF]. Remind me to confirm I have permission before naming any client. No buzzwords like "synergy" or "best-in-class".
```

## What to fill in

- SUMMARY
- INDUSTRIES, company sizes, buyer roles
- LIST
- approach, specialism, speed, methodology
- key people and relevant expertise
- ADD PROOF

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