# Tell my accounts about a product change that affects them

Customer-specific messages about a deprecation, migration, or major product change: what it means for each account and what they must do.

- Topic: Customer Support
- Framework: RTF
- Level: Standard
- Tags: Customer Support, Communication, Plan, Fill-in Template
- Source: https://www.thinkwithprompt.com/prompts/tell-my-accounts-about-a-product-change-that-affects-them

## Prompt

```text
A product change is coming that affects my customers. Help me communicate it to my accounts.

**The change:** [WHAT'S CHANGING - e.g. feature retired, new UI, required migration, API version sunset, plan or packaging change (for a price increase, use a dedicated price-change message)]
**Timeline:** [ANNOUNCEMENT DATE, KEY DEADLINES, END DATE]
**Official company announcement or FAQ:** [PASTE]
**How it affects customers:** [WHAT THEY MUST DO, what happens if they don't, any benefits]
**My accounts and how each uses the affected area:** [LIST - account, usage level, contract value, sensitivity]

Give me:
1. A segmentation of my accounts: heavily affected, lightly affected, not affected (or unknown - check usage), and who to contact first.
2. A core email for affected accounts: what's changing, why, what it means for them specifically, what they need to do by when (dates in bold), and how I'll help.
3. A variation for heavily affected or high-value accounts that offers a call and a migration plan.
4. Talking points and answers to likely objections ("why are you removing something we rely on?", "we don't have time to migrate").
5. A tracker layout: | Account | Impact | Contacted | Response | Action needed | Deadline | Status |.
6. Reminder messages as deadlines approach.

Stay consistent with the official announcement; don't add commitments, exceptions, or dates that aren't in it. Mark anything unclear [CONFIRM WITH PRODUCT].
```

## What to fill in

- ANNOUNCEMENT DATE, KEY DEADLINES, END DATE
- PASTE
- WHAT THEY MUST DO, what happens if they don't, any benefits
- LIST - account, usage level, contract value, sensitivity
- CONFIRM WITH PRODUCT

Free to copy and use. From ThinkWithPrompt (https://www.thinkwithprompt.com/), a library of 2,663 curated AI prompts.