# Find sponsors by analyzing podcast or video transcripts

Pulls confirmed and likely sponsors out of transcripts from shows in your niche, so you can build a realistic sponsor prospect list.

- Topic: Content & Social Media
- Framework: Few-Shot
- Level: Standard
- Tags: Meetings, Sales, Analyze, Fill-in Template
- Source: https://www.thinkwithprompt.com/prompts/find-sponsors-by-analyzing-podcast-or-video-transcripts

## Prompt

```text
Help me find potential sponsors for my show by analyzing transcripts from similar podcasts or channels.

**My show:** [TOPIC, format, and audience - e.g. "weekly personal finance podcast for first-time investors"]
**My audience size:** [downloads per episode or average views]
**Transcripts:** [PASTE one or more transcripts or show notes, each labeled with the show name and episode]

For each transcript:
1. Separate official sponsors (ad reads, "brought to you by", promo codes, sponsor segments) from brands that are only mentioned, recommended, or criticized. Don't count a mention as a sponsorship.
2. For each official sponsor, note: brand, product promoted, ad position (pre-roll, mid-roll, post-roll), read style (host-read or produced), offer or promo code, and the angle used to pitch the audience.
3. List potential sponsors: brands mentioned favorably, tools the host uses, and brands that fit the audience but don't appear to sponsor yet.

Then across all transcripts:
- A table: Brand | Confirmed or potential | Shows they appear in | Category | Why they fit my audience.
- Patterns: which categories sponsor this niche most and which ad angles repeat.
- My top 10 prospects, ranked by fit, with a one-line pitch angle for each.
- Red flags: sponsors that could hurt trust with my audience (e.g. risky financial products, unproven health claims).

Use only what's in the transcripts. If a sponsor is ambiguous, mark it [UNCLEAR]. Don't invent contact details or rates.
```

## What to fill in

- downloads per episode or average views
- UNCLEAR

Free to copy and use. From ThinkWithPrompt (https://www.thinkwithprompt.com/), a library of 2,663 curated AI prompts.