# Do keyword research and find content gaps

Keyword clusters by intent, priority topics, and the gaps competitors aren't covering.

- Topic: SEO & Website
- Framework: RCTFVV
- Level: Advanced
- Tags: SEO, Research, Analyze, Fill-in Template
- Source: https://www.thinkwithprompt.com/prompts/do-keyword-research-and-find-content-gaps

## Prompt

```text
Role: Act as an SEO specialist doing topic and gap analysis for [SITE].

Context: Seed topics: [SEED_TOPICS]. Keyword list with volume / difficulty if available: [KEYWORD_DATA]. Existing pages that could rank: [EXISTING_PAGES]. Business priority topics: [PRIORITY_TOPICS]. Our domain strengths / weaknesses: [DOMAIN_NOTES].

Task: Group the keywords into intent-based clusters (informational / commercial / transactional / navigational). For each cluster: the head term, representative queries, the best-fit page type, whether we already have a page (map it) or it is a gap, and a priority score based on value and feasibility. List the top 5 gaps to act on first.

Format: A table: Cluster | Intent | Page type | Existing page or GAP | Priority | Note. Then the top-5 action list.

Verification: Do not invent search volumes or difficulty, only use figures I supplied, and mark clusters where data is missing. Flag any keyword whose intent is ambiguous.

Validation: Sense-check the priorities against our domain notes: are we prioritising anything we realistically cannot rank for? Re-rank if so.
```

## What to fill in

- SITE
- SEED_TOPICS
- KEYWORD_DATA
- EXISTING_PAGES
- PRIORITY_TOPICS
- DOMAIN_NOTES

Free to copy and use. From ThinkWithPrompt (https://www.thinkwithprompt.com/), a library of 2,663 curated AI prompts.