# Decide whether my brand should jump on a trend

A quick go or no-go check on a trend, meme, or cultural moment, with on-brand post ideas if it's a go.

- Topic: Content & Social Media
- Framework: RTF
- Level: Standard
- Tags: Analyze, Fill-in Template
- Source: https://www.thinkwithprompt.com/prompts/decide-whether-my-brand-should-jump-on-a-trend

## Prompt

```text
Help me decide whether our brand should join a trend, meme, or cultural moment, and how.

**The trend:** [DESCRIBE IT: format, sound or meme, where it's happening, how long it's been running]
**Our brand and audience:** [WHO WE ARE, WHO FOLLOWS US]
**Brand voice limits:** [what we never joke about or do]
**Turnaround we can manage:** [e.g. "same day with one approval"]

Evaluate:
1. Relevance: does it connect naturally to our product, audience, or values, or would it feel forced?
2. Timing: is it rising, peaking, or already stale? (If I haven't given evidence, say what to check.)
3. Risk: origins of the trend, sensitive topics, people or communities it could mock, copyright on sounds or footage, likely misreadings.
4. Effort vs. likely payoff.

Return:
- A verdict: go / adapt / skip, with reasons in 3 bullets.
- If go or adapt: 3 post concepts with hook, format, and caption, each tied to something true about our brand.
- A pre-post checklist (licensed audio, no real people without consent, approver sign-off).
- If skip: one alternative way to engage with the moment, or a reason to stay silent.
```

## What to fill in

- WHO WE ARE, WHO FOLLOWS US
- what we never joke about or do
- e.g. "same day with one approval"

Free to copy and use. From ThinkWithPrompt (https://www.thinkwithprompt.com/), a library of 2,663 curated AI prompts.