# Critique my marketing copy and fix what hurts conversions

A conversion-focused teardown of your copy with prioritized fixes and a rewritten version.

- Topic: Marketing & Brand
- Framework: Few-Shot
- Level: Standard
- Tags: Marketing, Analyze, Explain & Teach, Fill-in Template
- Source: https://www.thinkwithprompt.com/prompts/critique-my-marketing-copy-and-fix-what-hurts-conversions

## Prompt

```text
Critique my marketing copy for conversion and show me how to fix it.

**Copy:** [PASTE]
**Where it appears:** [landing page / ad / email / product page / sales page]
**Audience and awareness level:** [e.g. "problem-aware, never heard of us"]
**The one action I want:** [e.g. "start a free trial"]
**Traffic source:** [where readers arrive from]

Score 1-5 and explain, quoting the copy:
1. Clarity: can a reader say what this is and who it's for in 5 seconds?
2. Relevance: does it match the awareness level and the promise that brought them here?
3. Specificity: concrete outcomes, numbers, and details vs. vague claims ("powerful", "seamless").
4. Proof: testimonials, data, credentials, demos; is every claim backed?
5. Objections: are the main reasons not to act handled?
6. Friction and CTA: one clear next step, low-risk framing, consistent CTA.
7. Readability: scannable, short sentences, benefit-led subheads.

Return:
- Scores table and the 3 changes most likely to lift conversions.
- A rewritten version with changes marked.
- 2 A/B test ideas with a hypothesis each.

Don't invent proof; where proof is needed, write [ADD PROOF: e.g. customer result].
```

## What to fill in

- PASTE
- landing page / ad / email / product page / sales page
- e.g. "problem-aware, never heard of us"
- e.g. "start a free trial"
- where readers arrive from
- ADD PROOF: e.g. customer result

Free to copy and use. From ThinkWithPrompt (https://www.thinkwithprompt.com/), a library of 2,663 curated AI prompts.