# Create a sales role-play to assess account executive candidates

A realistic role-play exercise for sales interviews with a buyer script, scoring rubric, and consistent instructions for every candidate.

- Topic: HR & Hiring
- Framework: Few-Shot
- Level: Standard
- Tags: Sales, HR & Hiring, Analyze, Fill-in Template
- Source: https://www.thinkwithprompt.com/prompts/create-a-sales-role-play-to-assess-account-executive-candidates

## Prompt

```text
Help me create a role-play exercise to assess sales candidates.

**Role hiring for:** [e.g. mid-market AE, enterprise AE, SDR, account manager]
**What we sell and to whom:** [PRODUCT, buyer persona, typical deal size]
**Skills that matter most in this role:** [e.g. discovery, handling objections, business acumen, closing next steps]
**Format:** [e.g. 20-minute discovery call, cold call, negotiation; live or video]
**Interviewers:** [who plays the buyer and who scores]

Create:
1. A candidate brief sent in advance: the scenario, what they should prepare, time limit, and what we're assessing. Keep it fair: give every candidate the same information and enough time to prepare.
2. A buyer script for the interviewer: a background story, the real pain (revealed only if the candidate asks good questions), 2-3 scripted objections at set moments, and how to respond to common candidate moves.
3. A scoring rubric for 4-6 skills, each with what a 1, 3, and 5 look like in observable behavior.
4. Debrief questions to ask the candidate afterward (self-assessment and coachability: how they respond to feedback and try again).

Rules:
- Score observable behavior, not style, accent, or personality fit.
- Keep the scenario fictional and avoid needing insider knowledge of our product.
- Interviewers score independently before discussing.

Return all four parts, ready to use. Check the process with HR for fairness and local hiring rules.
```

## What to fill in

- e.g. mid-market AE, enterprise AE, SDR, account manager
- PRODUCT, buyer persona, typical deal size
- who plays the buyer and who scores

Free to copy and use. From ThinkWithPrompt (https://www.thinkwithprompt.com/), a library of 2,663 curated AI prompts.