# Check whether a beauty brand is truly cruelty-free

A clear verdict process for beauty brands and products, including parent-company checks and where to verify each claim.

- Topic: Personal Life & Wellbeing
- Framework: Few-Shot
- Level: Advanced
- Tags: Fill-in Template
- Source: https://www.thinkwithprompt.com/prompts/check-whether-a-beauty-brand-is-truly-cruelty-free

## Prompt

```text
Help me check whether beauty brands or products are cruelty-free, and find alternatives if they are not.

**Brands or products to check:** [LIST]
**Where I live / shop:** [COUNTRY - selling rules differ by market]
**My standard:** [e.g. "no animal testing anywhere, including the parent company", "also vegan", "brand-level only is fine"]
**Product type and budget, if I want alternatives:** [e.g. "drugstore mascara under $15"]

Definitions to use:
- Cruelty-free (CF): neither the brand nor its suppliers test finished products or ingredients on animals, and the brand does not sell where testing is required by law.
- Parent company: note separately whether the parent company tests, because many people also avoid those.
- Vegan is a different claim (no animal-derived ingredients) and does not mean cruelty-free.

For each brand, return a table: Brand | Parent company | Status (CF / Not CF / Unverified) | Parent tests? | Certifications to look for (e.g. Leaping Bunny, PETA Beauty Without Bunnies) | What to verify | Notes.

Rules:
- Do not guess. Policies, ownership, and certifications change often. If you are not certain or your information may be outdated, mark the status as Unverified and tell me exactly which certifier database or brand statement to check.
- Flag vague marketing language ("we don't test on animals except where required by law", "not tested on animals" with no certification) as a warning sign, and explain why.
- If I asked for alternatives, suggest 3 options per product type that commonly hold certification, each marked [CONFIRM CURRENT STATUS].

End with a 3-step routine I can use to check any new brand myself in under 5 minutes.
```

## What to fill in

- LIST
- COUNTRY - selling rules differ by market
- e.g. "drugstore mascara under $15"
- CONFIRM CURRENT STATUS

Free to copy and use. From ThinkWithPrompt (https://www.thinkwithprompt.com/), a library of 2,663 curated AI prompts.