# Check my sale prices and discount claims for deceptive pricing risk

Reviews compare-at prices, percent-off claims, countdowns, and free offers for deceptive pricing risk, with safer wording.

- Topic: Legal & Compliance
- Framework: RTF
- Level: Advanced
- Tags: Finance, Legal, Career, Analyze, Fill-in Template
- Source: https://www.thinkwithprompt.com/prompts/check-my-sale-prices-and-discount-claims-for-deceptive-pricing-risk

## Prompt

```text
Review my sale pricing and promotional claims for deceptive pricing risks.

**Where I sell:** [COUNTRIES and US STATES - or online nationwide]
**Promotions to review:** [PASTE: product, "was" or "compare at" price, sale price, claim wording, start and end dates]
**How the reference price was set:** [e.g. "our regular price for the 90 days before", "MSRP", "competitor price"]
**Sales history at the reference price:** [WEEKS AT THAT PRICE, units sold at it]
**Other claims:** ["limited time", "today only", "up to 70% off", "free gift", countdown timers, "only 3 left"]

For each promotion, check:
- Was the reference price a genuine, recent price that the item was openly offered at for a reasonable period, and did it sell at that price? Permanent "sales" and inflated compare-at prices are common problems.
- MSRP or competitor comparisons: is it the same item, and do other sellers in my market really charge that price?
- "Up to X% off": does a meaningful share of items actually reach X%?
- Urgency: are deadlines, countdowns, and stock counts true, and does the sale end when stated?
- Free offers: are conditions clear, and was the regular price of the paid item not raised to cover the gift?
- Fees: is the total price, including mandatory fees, shown up front?
- Jurisdiction rules that differ, such as state reference-price rules or the EU requirement to show the lowest price from the prior 30 days.

Return:
1. A table: promotion, risk level, issue, safer wording or fix.
2. Records I should keep to support each reference price.
3. Questions for my legal counsel.

This is general information, not legal advice. Verify current federal, state, and local rules with a qualified lawyer before launching.
```

## What to fill in

- COUNTRIES and US STATES - or online nationwide
- WEEKS AT THAT PRICE, units sold at it

Free to copy and use. From ThinkWithPrompt (https://www.thinkwithprompt.com/), a library of 2,663 curated AI prompts.