# Build a sponsorship package for my publication, newsletter, or podcast

A sponsor-ready package with audience proof, tiered inventory, pricing logic, and the terms that protect editorial independence.

- Topic: Sales
- Framework: Few-Shot
- Level: Standard
- Tags: Email, Marketing, Rewrite & Edit, Fill-in Template
- Source: https://www.thinkwithprompt.com/prompts/build-a-sponsorship-package-for-my-publication-newsletter-or-podcast

## Prompt

```text
Help me build a sponsorship package to sell to advertisers.

**My media property:** [publication, newsletter, podcast, YouTube channel, event - what it covers]
**Audience data:** [subscribers, open rate, downloads per episode in the first 30 days, unique visitors, demographics, job titles - with sources]
**Inventory available:** [e.g. newsletter top slot, classified ads, host-read podcast spots (pre-roll, mid-roll), sponsored articles, event branding]
**Current or past rates:** [WHAT I HAVE CHARGED, or "none yet"]
**Target sponsors:** [CATEGORIES or brands that fit the audience]
**Editorial rules:** [what sponsors can't influence, categories we won't accept]

Build:
1. A one-paragraph audience story: who they are and why they are worth reaching.
2. Inventory menu: each placement with format, specs, frequency, and what the sponsor gets.
3. Pricing: CPM-based and flat-rate options, showing the math (e.g. downloads x CPM / 1,000), plus three tiered packages and a launch or multi-issue discount.
4. Proof and reporting: what metrics the sponsor receives after the run and when.
5. Terms: payment, cancellation, makegoods if delivery falls short, approval rights, and clear labeling of sponsored content as advertising.
6. A short outreach email to a target sponsor.

State that editorial content stays independent and sponsored content is labeled as such, in line with advertising disclosure rules where I publish. Use only my audience numbers; mark missing ones [ADD DATA] rather than estimating.
```

## What to fill in

- WHAT I HAVE CHARGED, or "none yet"
- CATEGORIES or brands that fit the audience
- what sponsors can't influence, categories we won't accept
- ADD DATA

Free to copy and use. From ThinkWithPrompt (https://www.thinkwithprompt.com/), a library of 2,663 curated AI prompts.