# Build a content strategy

Audience, goals, content pillars, formats, channels, and how you'll measure success.

- Topic: Content & Social Media
- Framework: RTF
- Level: Standard
- Tags: Strategy, Plan, Brainstorm, Fill-in Template
- Source: https://www.thinkwithprompt.com/prompts/build-a-content-strategy

## Prompt

```text
Build a content strategy for me.

**Business/creator and what I offer:** [CONTEXT]
**Audience and what they struggle with:** [WHO / PROBLEMS]
**Goal:** [leads / sales / audience growth / authority]
**Channels and capacity:** [where I post; hours per week]
**What's worked so far:** [TOP POSTS, data]

Deliver:
1. **Content pillars** — 3–5 themes at the intersection of what my audience needs and what I'm credible on, with 5 topic ideas each.
2. **Formats and cadence** per channel that fit my capacity.
3. **Content funnel** — what attracts, what builds trust, what converts.
4. **Repurposing workflow** — one core piece into many.
5. **Distribution plan** — where and how each piece gets promoted.
6. **Metrics** — what to track per goal and a monthly review routine.
```

## What to fill in

- CONTEXT
- WHO / PROBLEMS
- leads / sales / audience growth / authority
- where I post; hours per week
- TOP POSTS, data

Free to copy and use. From ThinkWithPrompt (https://www.thinkwithprompt.com/), a library of 2,663 curated AI prompts.