# Build a content idea bank from my customers' real questions

A sorted bank of 40+ content ideas pulled from customer questions, calls, reviews, and objections.

- Topic: Content & Social Media
- Framework: RTF
- Level: Standard
- Tags: Analyze, Brainstorm, Fill-in Template, Step-by-step
- Source: https://www.thinkwithprompt.com/prompts/build-a-content-idea-bank-from-my-customers-real-questions

## Prompt

```text
Build an idea bank for my content from what my customers actually say. This is step 1 of a 4-step content engine pack; later steps (weekly anchor piece, batch production day, monthly review) can use this idea bank.

**Audience:** [WHO]
**Content pillars:** [LIST - or "suggest groupings"]
**Raw material:** [paste any mix of: sales call notes, support tickets, customer emails, reviews, comments, forum threads, survey answers, questions from webinars]
**What I sell:** [PRODUCT/SERVICE]

Steps:
1. Extract every distinct question, complaint, objection, misconception, and "how do I..." from the raw material. Keep the customer's own words.
2. Cluster them by pillar and by buyer stage: unaware of the problem, exploring solutions, comparing options, using the product.
3. Turn each into a content idea with a working title, the angle (how-to, myth vs. reality, story, comparison, checklist, teardown), and the best format.
4. Score each idea 1-3 on: how often it came up, closeness to a buying decision, and my ability to say something original.

Return:
1. A table: Idea title | Customer's words (quote) | Pillar | Stage | Angle | Format | Score.
2. The top 10 to make first.
3. Gaps: stages or pillars with few ideas, and where to listen next to fill them.
4. A simple way to keep adding to this bank weekly (a capture habit and template).

Only use quotes that appear in my raw material; don't invent customer language.
```

## What to fill in

- WHO
- LIST - or "suggest groupings"
- PRODUCT/SERVICE

Free to copy and use. From ThinkWithPrompt (https://www.thinkwithprompt.com/), a library of 2,663 curated AI prompts.