# Brief a designer on social graphics or a campaign visual

A designer brief with the message, specs, references, and copy so visuals come back right the first time.

- Topic: Images, Video & Design
- Framework: Few-Shot
- Level: Standard
- Tags: Design, Marketing, Communication, Write, Analyze, Fill-in Template, Interactive
- Source: https://www.thinkwithprompt.com/prompts/brief-a-designer-on-social-graphics-or-a-campaign-visual

## Prompt

```text
Write a design brief for social graphics or a campaign visual.

**Project:** [e.g. "launch announcement carousel", "event promo set", "ad creative"]
**Goal and key message:** [WHAT VIEWERS SHOULD THINK, FEEL, OR DO]
**Audience:** [WHO]
**Deliverables and platforms:** [e.g. "1 feed post 1080x1350, 3 stories 1080x1920, 1 LinkedIn banner"]
**Copy:** [HEADLINE, SUBHEAD, CTA, LEGAL LINE - or ask me to draft]
**Brand assets and guidelines:** [logo, colors, fonts, photography style, templates]
**References we like and don't:** [LINKS OR DESCRIPTIONS and why]
**Deadline and review rounds:** [DETAILS]

The brief should include:
1. Background in two sentences.
2. Single-minded message: one sentence.
3. Mandatories: logo placement, disclaimers, accessibility (contrast, readable text size, limited on-image text).
4. Specs table: | Asset | Platform | Dimensions | File type | Safe zones | Copy |
5. Creative direction: mood, hierarchy (what the eye sees first), and what to avoid.
6. Image rights: licensed stock or owned photos only; consent for any identifiable people.
7. Feedback process and definition of done.

Keep it to one page. Mark missing information [TO CONFIRM].
```

## What to fill in

- WHAT VIEWERS SHOULD THINK, FEEL, OR DO
- WHO
- HEADLINE, SUBHEAD, CTA, LEGAL LINE - or ask me to draft
- logo, colors, fonts, photography style, templates
- LINKS OR DESCRIPTIONS and why
- DETAILS
- TO CONFIRM

Free to copy and use. From ThinkWithPrompt (https://www.thinkwithprompt.com/), a library of 2,663 curated AI prompts.