# Audit my content library and decide what to update, merge, or cut

A keep, update, merge, redirect, or remove decision for every piece in your content inventory.

- Topic: Content & Social Media
- Framework: Few-Shot
- Level: Standard
- Tags: SEO, Analyze, Fill-in Template
- Source: https://www.thinkwithprompt.com/prompts/audit-my-content-library-and-decide-what-to-update-merge-or-cut

## Prompt

```text
Help me audit our existing content and decide what to do with each piece.

**Content inventory:** [PASTE TABLE: URL or title, publish date, topic, format, traffic/sessions, conversions, backlinks, primary keyword - include what you have]
**Business priorities now:** [PRODUCTS, AUDIENCES, THEMES THAT MATTER]
**Time period of the data:** [e.g. last 12 months]
**Team capacity:** [e.g. "can update about 8 pieces a month"]

For each piece, assign one action:
- Keep (performing, accurate)
- Update (good topic, outdated or underperforming)
- Merge (overlaps another piece targeting the same intent - name which)
- Redirect or remove (off-strategy, thin, no traffic, no links)
- Repurpose (good substance, wrong format)

Criteria: traffic trend, conversion value, accuracy and freshness, fit with current priorities, and keyword overlap (cannibalization).

Return:
1. The full table with an added Action and Reason column.
2. The top 10 updates ranked by likely impact vs. effort.
3. Merge groups.
4. Gaps: priority topics with no content.
5. A 90-day plan that fits my capacity.

Base judgments only on the data I provide; flag rows where data is missing instead of guessing. Check with whoever owns SEO before removing pages with backlinks.
```

## What to fill in

- PRODUCTS, AUDIENCES, THEMES THAT MATTER
- e.g. last 12 months
- e.g. "can update about 8 pieces a month"

Free to copy and use. From ThinkWithPrompt (https://www.thinkwithprompt.com/), a library of 2,663 curated AI prompts.